Free Business Templates & Guides

Six free downloads from The $100 Startup — a one-page business plan template, a one-page marketing plan, the 39-step launch checklist, and three more. Enter your email and get the whole library at once.

Instant download. No credit card. Used by 50,000+ readers.

What's in the library

Each download is built from a chapter or framework in the book and is designed to do one job, fast. None of them are sales pitches with a worksheet bolted on. They're the actual templates the founders in the 1,500-person study used — or close descendants of them — packaged so you can print and fill them in today.

01

Instant Consulting Business

Walk through positioning your skills as a consulting offer, finding your first client, and setting your rates. No website required.

Best for: people with professional skills who want income fast.

Format: printable PDF

Read the full guide on businesses to start for $100 →

02

The One-Page Business Plan

Fill-in-the-blank template that forces clarity on your offer, audience, pricing, and first customers. Fits on one page because a side hustle plan should.

Best for: anyone stuck in the planning phase who needs to move.

Format: printable PDF

See the full one-page business plan walkthrough →

03

The One-Page Promotion Plan

Identify your best channels, craft your message, and build a repeatable promotion system — all on one page.

Best for: people who know what they sell but not how to get the word out.

Format: printable PDF

See the full $100 Marketing Plan →

04

Become Your Own Publisher

How to create and sell ebooks, guides, courses, and templates. Covers ideation, creation, pricing, and distribution.

Best for: writers, teachers, and experts who want to package what they know.

Format: printable PDF

Read the information publishing path →

05

Seven Steps to Market Testing

A 7-step framework to test whether real people will pay for your idea — before you build it. Includes scripts and templates.

Best for: anyone with an idea who isn't sure if it'll work.

Format: printable PDF

Read the full guide on testing your idea →

06

The 39-Step Product Launch Checklist

39 specific items to prepare, execute, and follow up on for your launch. Print it, pin it up, and work through it.

Best for: people ready to launch who want nothing to fall through the cracks.

Format: printable PDF

Read the full guide on launching by yourself →

Dedicated template pages

Two of the most-requested templates have their own landing pages with worked samples, a full breakdown of every section, and the same instant download below:

How people use these templates

Most readers download the whole set, then use one or two as the starting point for whatever they're working on this month. A few common patterns:

  • "I have an idea but no plan." Start with the one-page business plan template — it forces clarity on offer, audience, pricing, and first customers in about an hour. Full walkthrough here.
  • "I have a business but no marketing." The one-page promotion plan template gets you a real promotion strategy on a single page. The deeper version lives in The $100 Marketing Plan.
  • "I'm not sure if anyone will pay." The Seven Steps to Market Testing template walks through validating demand before you build. The companion guide is how to test your business idea.
  • "I'm about to launch and want nothing to fall through the cracks." The 39-step launch checklist is what to do before, during, and after. The narrative version is how to launch by yourself.
  • "I want income this week." The Instant Consulting Business guide turns existing skills into a paid offer with no website required. Pairs with businesses to start for $100 or less.
  • "I want to package what I know." Become Your Own Publisher is the playbook for turning expertise into a digital product. Pairs with the most successful small business ideas.

Get instant access to all 6

Sign up and a single download link arrives in your inbox. No credit card. No trial. No "premium" tier with the useful parts locked.

Frequently asked questions

Are these templates really free?

Yes. Enter your email and a download link arrives in your inbox. No credit card, no trial, no upsell wall. The free library is one of the original purposes of this site — a thank-you to the people who read the book and a starting point for the people who haven't.

What format are the templates in?

PDFs. Each one is a printable, fill-in-the-blank document — designed to be useful on your desk or screen, not stuck inside a software tool you have to learn. The business plan and promotion plan are explicitly built to fit on a single page.

Will you spam me?

No. You'll get the download, plus the weekly Side Hustle School-adjacent updates from Chris when there's something useful to share. One-click unsubscribe at the bottom of every email.

Can I use the templates for a client business or workshop?

Yes, for non-commercial use — print them, share them with a client, run a workshop. The only thing we ask is that you don't republish the PDFs themselves or repackage them as your own product.

Want more than reference templates?

The free library gives you the tools. Your First Sale gives you the structure — a 14-day guided program with daily tasks and worksheets that walk you from idea to first paying customer.

Learn more about Your First Sale →