Privacy Policy
Last updated: February 2026
Overview
100startup.com ("we," "us," "our") respects your privacy. This policy explains what data we collect, how we use it, and your choices.
What We Collect
Information you provide
- Email address — When you sign up for the free resource library via our email signup form.
- Purchase information — When you buy Your First Sale, your payment is processed by Payhip (our payment provider). We do not store your credit card details.
Information collected automatically
- Analytics data — We use Google Analytics 4 (GA4) to understand how people use this site. GA4 collects anonymized data including pages visited, time on site, device type, and general location. GA4 does not collect personally identifiable information by default.
- Cookies — GA4 uses first-party cookies to distinguish users and sessions. You can opt out by using your browser's cookie settings or Google's opt-out browser add-on.
How We Use Your Data
- Email addresses are used to deliver the free resource library and occasional updates about new resources or products. We use Kit (formerly ConvertKit) to manage our email list. You can unsubscribe at any time via the link in any email.
- Analytics data is used to understand which pages are useful and how to improve the site. We do not sell or share this data.
- Purchase data is processed by Payhip to fulfill your order. Payhip's privacy policy governs their handling of your payment information.
Third-Party Services
We use the following services, each with their own privacy policies:
- Kit (email) — kit.com/privacy
- Payhip (payments) — payhip.com/privacy
- Google Analytics 4 — policies.google.com/privacy
- Vercel (hosting) — vercel.com/legal/privacy-policy
Your Rights
- Unsubscribe from emails at any time using the link in any email.
- Opt out of analytics by using your browser's cookie settings or the Google Analytics opt-out add-on.
Changes
We may update this policy occasionally. The "last updated" date at the top will reflect any changes.
Contact
Questions about this policy? Email hello@chrisguillebeau.com.